Thermal Jacket

$275
As sad as we are to say goodbye to “bibs and short sleeve weather,” we are always excited to pull our G.O.A.T. thermal collection out of the closet come fall. This line is truly our best of the best, with no expenses spared in service of keeping you warm and dry though the more, well, grueling months of riding your whip. Tested in the wet, cold, and dark months of Vermont and Oregon winters, although you’ll be wearing more than shorts and short sleeves, you may still feel like you are.
Shop Now ArticleCargo Bib

$ 230
In a true case of “you don’t have to take our word for it,” have a read below and learn what Heather Jackson, professional triathlete, and Ian Boswell, World Tour cyclist, have to say about our cargo bib shorts. We took our legendary Contender bib, swapped out the straps for slightly wider and flatter supports, and added FOUR pockets: two in the leg and two in the rear panel of the bib (one of them zippered). Never lack for storage on your rides again, whether you’re on a quick trip to the store, or an epic Everesting attempt.
Shop Now ArticleWattie Ink./Nixon Watches

$ 150
We have collaborated with Nixon to create the first Wattie Ink. watch! We’ve customized the black Time Teller’s minimalist design aesthetic with a gold second hand and the Wattie Ink. logo etched on the back of its 37mm case. This sleek design has a 100m/10 ATM waterproof rating, so you can swim, surf, shower and #rocktheW on your wrist all day long.
Shop NowWahoo TICKRx

$ 79.99
Heart rate monitors have kinda been around forever, so when the TICKR X hit the shelves last year, we were impressed. Designed to help you get the most out of any workout, the TICKR X tracks heart rate, calories burned, running analytics, and indoor cycling cadence. Equipped with Bluetooth and ANT+ technology, it connects to your favorite training apps, GPS watches, and bike computers, and now supports up to three simultaneous Bluetooth connections. Elevate your training with the TICKR X.
Shop NowWahoo KICKR Axis

$ 1199.99
Wahoo hit the nail on the head when they said that their flagship product, the KICKR smart trainer, was hard to improve upon. One of the first in the segment, the KICKR has gotten quieter, more stable, and easier to use with every iteration. In the newest version, the AXIS, Wahoo introduced subtle side-to-side motion to better mimic riding outside, and improved the power meter’s accuracy to ±1%. That heightened accuracy also reduces the number of calibrations you’ll need to perform, further enshrining the KICKR AXIS as the ultimate in set-it-and-forget indoor training.
Shop NowWattie Ink. Race Belt

$ 20
The age-old question: what do you get for the triathletes who have everything? Well, you help them complete their kits, by stuffing a Wattie Ink. race belt into their stockings. Gone are the days when you had to use a no-name or off-brand race belt during your events! Now you can rock the w head to midriff to toe.
Shop NowWattie Ink. Socks

$ 10 - 19
It’s what for the holidays! Every year you get a fresh batch of socks you’ll never wear from your mother-in-law, right? Well, fix that issue by spamming her inbox with image after image of Wattie Ink. socks. You can never have too many socks, as they complete, complement, or clash with whatever look you’re rocking that day.
Shop NowWattie Ink. Hats

$ 35
This is kinda where it all started: good lids with the W on them. We’ve always been proud of our hat game, and this year is no different, with flat brims, running lids, and dad hats abounding. Any lady or gentleman will be pleased with a new addition to the hat collection, so shop away.
Shop nowMarc Pro

$ 699
use "Wattie2020" for 20% off
If you're planning to perform at your best through long, hard training sessions, recovery is essential. The Marc Pro uses a gentle, comfortable signal to pump nutrients into overused muscles and flush waste out. There’s nothing easier than enjoying recovery benefits while watching TV, relaxing, working on a computer, or even napping! Time is always precious, and Marc Pro helps you achieve recovery while maximizing your time-effectiveness. Stay healthy and continue doing what you love, or give your best endurance friend the gift of efficient recovery.
Shop nowDusty Nabor Wines 2019 Rosé of Grenache Sta. Rita Hills AVA

$ 25
Use Code "WattieWine" for 15% off
Picked specifically for Rosé, this Grenache from Sta. Rita Hills Spear Vineyards was whole cluster pressed and fermented in stainless steel, then transferred to neutral oak barrels and aged for six months. The sharp acidity is rounded out by the use of barrel giving it a fleshy feel. As with the 2018 the nose is mellow and not intrusive. Classic Rosé flavors of lemon peel and orange rinds with the salinity only Santa Rita Hills can deliver.
Shop NowBase layers

$ 50 - 80
Another item in the category of “hard to have too many of.” Wattie Ink. base layers provide everything you want from a first layer: sweat removal, comfort, and modesty, but they also make for many of our pros’ favorite run tops, too. Base layers are fun to match with your kit, but they can also add a hint of color or a bold statement, depending on how you’re feeling that day.
Shop Now ArticleBuffs

$ 35
For better or for worse, this is the year of the buff. If we’re gonna look on the bright side, though, let’s celebrate both the appearance of buffs from a public health perspective and from the POV that buffs are pretty darn cool. This is a perfect stocking stuffer for that pal of yours who loves all things Wattie Ink.
Shop NowRudy Project Spinshield

$ 101.24 until Dec. 18th.
The Spinshield blends stylish design with performance spirit. It ensures maximum protection and superior comfort, combining a wide wraparound deep horizon lens, ultra-grip rubber tips and nose pads, while ensuring a snug, stable fit thanks to the Pro-Fit ergonomic temple geometry. The Spinshield’s modern language is enriched with the chassis 1986 original colored signature stripe, metal side enhancers, and details to honor our distinctive performance heritage.
Shop NowCaffeine and Watts 4.0 Watts/kg Subscription

$35 for two 14 oz. shipments per month
Use Code "WattieBlackFriday" for 15% off
Endurance athletes love their coffee, so give them more of what they love by gifting someone a subscription to Caffeine and Watts. The 4.0 w/kg blend lives up to its name, with a much higher concentration of caffeine in each cup. Not quite ready for that amount of, um, stimulation? Their soft goods game is on point, too.
Coffee StreetwearTights (Men’s and Women’s)

$ 120
Why do women get all the tights? That’s changed around here, and now men can also rock the Wattie Ink. tights, for running or for gym sessions. The Men’s tights have a double-thickness crotch, two phone pockets (one zippered, one slip-in), ankle zips for ease of putting on and off, and a wide, comfortable, cinchable waistband. Stay warm and dry during running this winter, and subvert the dominant paradigm! Real men wear tights! While we’re stoked on our men’s tights, we’ve lavished real attention on our women’s tights line. With a huge array of designs, you’re certain to find something perfect for the lady in your life who is active, but also needs an amazing pair of tights for, well, anything. The wide and high waistband is comfortable and won’t slip, while the material is luxurious. As with the men’s tights, there are two hideaway pockets for your phone or incidentals.
Shop Men Shop WomenENVE Composites

$ 375
ENVE’s new SES AR Handlebar blends some of the best design elements from their most popular handlebars in order to create a purpose-built bar for the modern road rider. The SES AR features compound flared drops for confident handling, aerodynamic shaping with internal/external routing options for clean airflow and aesthetics, and a carbon laminate that has been tuned for responsive handling without sacrificing comfort. Available in five widths, from 38cm – 46cm.
Shop NowBlueSeventy Thermal Reaction

$665
use "WattieInk" for 30% off
2020 was full of surprises for everybody, and most triathletes struggled with the sudden closure of pools throughout the spring. Forced outdoors in March, many of us suddenly wished we had a more robust wetsuit. Enter BlueSeventy’s Thermal Reaction. Rated down to an absolutely brutal 48°F / 9°C when paired with our other neoprene accessories, the Thermal Reaction gives you the peace of mind that, regardless the temperature or the status of your pool, you’ll be able to get your swim in. As with all of our suits, targeted buoyancy raises the hips while helping you keep your chest and head down.
Shop NowIRC Tire

$79.99
We could pitch you some copy about the IRC Formula Pro RBCC Tubeless tire, but why do that when we can show you Heather Jackson trying to puncture one? Tubeless is the future of triathlon, which makes sense: you can be faster, more comfortable, and more flat-resistant sans tubes, so make the leap this coming off-season and be like HJ.
DoubleCross 42 Formula Pro RBCC 28Men’s and Women’s Fury Jerseys

$160-$165
Our Fury Collection features both short-sleeved jerseys and summerweight UV-protected long-sleeved jerseys offered in your choice of avatar on each jersey's back: a tiger for strength and courage or a samurai for fierceness. Astute observers will recognize the tiger as one of Heather Jackson's signature tattoos, and for Sean “Wattie” Watkins the jersey speaks to a long love of Bruce Lee films. Mix and match these jerseys with a simple black short or pair them with the yellow-and-black camo for a really assertive look.
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