San Diego, Calif., Mar 24, 2017—
Like an amp with a set of 12” woofers, Pioneer Electronics USA officially connects with 2016 Ironman World Championships 3rd place finisher Heather Jackson, providing power data to her 2017 race campaign.
Residing in Bend, Oregon and Tucson, Arizona, the multiple Ironman champion also has numerous Ironman 70.3, Wildflower, and Escape from Alcatraz career wins to her credit. She had a world beater 2016 season, winning Ironman Lake Placid (in course record time), and then capping the year with a third-place finish at the 2016 Hawaii Ironman World Championships.
Her transition from middle-distance to Ironman ushered in a need for greater technical detail on the bike, and power data was the biggest missing link. After operating for years on feel, Jackson and her coach Joe Gambles decided last year to incorporate Pioneer in the interest of tracking data to improve her Ironman training.
Says Jackson: “I didn't use much data for about three or four years when I was primarily racing 70.3 events, but Pioneer has been a huge part of my step up to the Ironman distance. I'm definitely a racer who wants to go all out all the time, and that's not necessarily doable over the Ironman distance. My Pioneer has helped keep me in check in those first few hours so that I can finish the back half strong.”
Gone for Jackson are the days of just unplugging and riding hard for five hours; the Pioneer Power Meter now adds true process to her bike training. “Part of working with Joe involved needing data in order to analyze and schedule my training properly,” she says. “My Pioneer Power Meter has been absolutely critical to my relationship with Joe, as he can program certain bike workouts with exact wattages to hit.”
The payoff from using her Pioneer came quickly last year; after helping her set the course record at the grueling Ironman Lake Placid, Jackson smoothly paced the Kona bike leg, coming into T2 having saved the energy she needed to earn a third-place finish on the sport’s grandest stage.
For Jackson, the official partnership provides a level of accessibility she says is immeasurable. “The support I've received from Pioneer is on another level,” Jackson says. “Any time I have a question or am adjusting something with my unit, I just text Pioneer and my phone rings five seconds later. The personal level of support has been absolutely incredible.”
Pioneer is pleased to add one of triathlon’s rising stars and a bike powerhouse to its roster.
"We are very excited to see Heather accomplish so much last season while training with the Pioneer Power Meter System,” says Russ Johnston, executive vice president and corporate communications for Pioneer Electronics (USA) Inc. “She has been working closely with us to leverage Pioneer's unique power and pedaling metrics. We look forward to watching Heather further elevate her performance this season—and kick some more butt—through the continued use of our advance power metrics ecosystem.”
The partnership is proving critical to supporting her 2017 campaign. “My ultimate goal is to be at the highest level I can be on October 14th. Having data from my training allows my coach to make sure I'm getting stronger and fitter week to week and month to month,” Jackson says. “Joe is super precise with building fitness smoothly and progressively throughout an entire year, which has been cool to track with the data from my Pioneer. It's also given me more confidence as a racer, because I can see the workouts I've done and the watts I am able to hold in a hard bike session.”